Insights

Companies Are Desperately Seeking Storytellers. Female Founders Are Still Being Told to ‘Be Authentic.’

by Windy Borman | December 17, 2025 | Fractional Director of Content | 0 Comments

WSJ reports $250K storyteller roles doubled in 2025. Female founders get ‘authenticity’ advice. Here’s the narrative infrastructure gap costing you Series B.

What Billion-Dollar Tech Companies Get Wrong About Narrative Strategy

by Windy Borman | December 11, 2025 | Fractional Director of Content | 0 Comments

Most events generate buzz but not strategic momentum. Learn the three narrative opportunities that separate visionary thought leaders from impressive options.

Stop Proving. Start Positioning: The BRAVE Framework™

by Windy Borman | December 3, 2025 | Fractional Director of Content | 0 Comments

Transform from “inspiring female founder” to inevitable market leader. Strategic narrative architecture for Series B CEOs ready to command authority.

Production Day 6: Interview with Soraida

Aug 17, 2009 | Eyes of Thailand, Notes from the Director

Today, I had the opportunity to interview Soraida Salwala, Founder and Director of Friends of the Asian Elephant (FAE). Our two-hour interview...

Production Day 5: Motala Walks!

Aug 16, 2009 | Eyes of Thailand, Notes from the Director

Work on Motala's prosthetic limb began at 9:00am this morning and shortly after lunch Motala took her first steps on her prosthetic limb. Soraida...

Production Day 4: Asian Elephant Hospital

Aug 15, 2009 | Eyes of Thailand, Notes from the Director

Today was one of those days I am reminded why I am a documentary filmmaker. I arrived at FAE a little before 9am and Mosha's 3rd prosthetic fitting...

Production Day 3: Elephant Sighting

Aug 14, 2009 | Eyes of Thailand, Notes from the Director

Today, I decided to put my extra day in Chiang Mai to good use. First, I visited the Elephant Nature Park office near Thapae Gate. The Founder and...

Production Day 2: Exercises in Patience in Chiang Mai

Aug 13, 2009 | Eyes of Thailand, Notes from the Director

One of my favorite exchanges from Shakespeare in Love is: Philip Henslowe: Mr. Fennyman, allow me to explain about the theatre business. The natural...