by Windy Borman | May 20, 2025 | Fractional Director of Content
In today’s competitive landscape, startups and small to mid-sized companies are discovering a powerful secret: content operations efficiency doesn’t require a full-time executive. The fractional approach to content leadership delivers strategic executive...
by Windy Borman | May 19, 2025 | Female Founders, Fractional Director of Content
Key Take Aways: Female founders who cross the 11-employee threshold face unique storytelling challenges as company visibility demands increase The transition from founder-centric to strategic content creation is crucial for scaling without personal burnout A...
by Windy Borman | May 18, 2025 | Event Production, Fractional Director of Content, Media
Most founders and CEOs put enormous effort into milestone moments—film premieres, funding announcements, product launches—only to let 90% of their potential value evaporate within 24 hours. Your upcoming event isn’t just a flash of visibility; it’s the...
by Windy Borman | May 17, 2025 | Fractional Director of Content
The Content Marketing Crossroads Your startup has reached that critical inflection point. You’re generating buzz, building momentum, but your content strategy isn’t quite delivering the ROI you expected. Your videos sit unwatched, your event content gets a...
by Windy Borman | May 16, 2025 | Female Founders, Fractional Director of Content
The fear creeps in quietly at first. You’re preparing for a media interview about your startup’s latest milestone, but instead of rehearsing talking points about your innovation or growth metrics, you’re worrying about your outfit. Will that blazer...
by Windy Borman | May 15, 2025 | Fractional Director of Content, Media
Are you sitting on a goldmine of video content that’s not generating revenue? You’re not alone. As a founder, you’ve invested countless hours and resources into creating videos, but the return on investment can feel more like a question mark (?) than...
