by Windy Borman | May 17, 2025 | Fractional Director of Content
The Content Marketing Crossroads Your startup has reached that critical inflection point. You’re generating buzz, building momentum, but your content strategy isn’t quite delivering the ROI you expected. Your videos sit unwatched, your event content gets a...
by Windy Borman | May 16, 2025 | Female Founders, Fractional Director of Content
The fear creeps in quietly at first. You’re preparing for a media interview about your startup’s latest milestone, but instead of rehearsing talking points about your innovation or growth metrics, you’re worrying about your outfit. Will that blazer...
by Windy Borman | May 15, 2025 | Fractional Director of Content, Media
Are you sitting on a goldmine of video content that’s not generating revenue? You’re not alone. As a founder, you’ve invested countless hours and resources into creating videos, but the return on investment can feel more like a question mark (?) than...
by Windy Borman | May 14, 2025 | Fractional Director of Content
In today’s fast-paced business landscape, startups and mid-sized companies face a challenging dilemma: they need executive-level content expertise to stand out in crowded markets, but can’t always justify the investment in full-time leadership roles....
by Windy Borman | May 13, 2025 | Female Founders, Fractional Director of Content
Strategic storytelling to build your brand without burning out If you’ve ever canceled a media opportunity because you were exhausted by being the “token woman” or spent hours overthinking a social post that your male counterparts would publish...
