by Windy Borman | May 22, 2025 | Media Productions Blog
You only have one chance to make a first impression. So, how can you put your best face forward and attract your target audience? I’ve worked in the entertainment industry for over 20 years, produing film, videos, and events. Here are my top tips for thought...
by Windy Borman | May 21, 2025 | Media Productions Blog
High-quality videos that convert to sales and donations can get expensive—especially if you don’t understand what makes a video great. The three (3) elements of a great video are Story, Sound, and Movement. Let’s break these down! Story: Message: What are you...
by Windy Borman | May 20, 2025 | Fractional Director of Content
In today’s competitive landscape, startups and small to mid-sized companies are discovering a powerful secret: content operations efficiency doesn’t require a full-time executive. The fractional approach to content leadership delivers strategic executive...
by Windy Borman | May 19, 2025 | Female Founders, Fractional Director of Content
Key Take Aways: Female founders who cross the 11-employee threshold face unique storytelling challenges as company visibility demands increase The transition from founder-centric to strategic content creation is crucial for scaling without personal burnout A...
by Windy Borman | May 18, 2025 | Event Production, Fractional Director of Content, Media
Most founders and CEOs put enormous effort into milestone moments—film premieres, funding announcements, product launches—only to let 90% of their potential value evaporate within 24 hours. Your upcoming event isn’t just a flash of visibility; it’s the...
