Photo Credit: Owen, "Plastic Bag", London, UK

July 2, 2010–  Elephant Parade is a conservation campaign that shines a multi-coloured spotlight on the urgent crisis faced by the endangered Asian elephant. Brought to you by, the event sees over 250 brightly painted life-size elephants located over central London this summer.

The elephants have migrated! The indoor herd visited the Westfield Shopping Centre until 30th June. After that, they head over to the auction (3rd July) and the farewell (4th July).

All of the elephants are for sale by auction and every bid you place is a bid for habitat. Miniature elephants and the official art book are available to buy at Selfridges, 80 Regent St and 6 Foubert’s Place or at the elephant parade online shop.

To view more pictures click here.


Windy Borman

Director & Producer, The Eyes of Thailand